case: product design.
name: gravel rug.
client: menu.
year: 2019.
industry: design. furniture.
capabilities: product design. consultancy.
images: Monica Steffensen. lasse fløde.
Nina Bruun Design Studio designed the Gravel Rug for MENU. A well-designed product always starts with the material and the studio went for a natural wool rug with a soft handle. By using nature as the starting point, the design focuses on wool and its inherent qualities. Forgoing color dyeing in favour of natural fibers in tonal hues to create a unique sense of depth and the rug complements any space, private or public, with its tactile expression.
MENU is a Danish family-run company. The brand was established in 1978 and has since the beginning worked invested in philanthropic causes and have worked with craftspeople around the world to preserve local skills while continuing to create the best in modern design wherever possible. The aim is to design and produce high quality designs with a contemporary Scandinavian look.