case: visual identity. rebranding.
client: jakobsen home.
year: 2019. 2020.
industry: design. furniture.
capabilities: graphic design. creative direction. consultancy.
images: Yaroslav Priadka
For the visual rebranding of Jakobsen Home, Nina Bruun Design Studio worked with the overall visual identity. This meant choosing new colors and typography for the brand as well as creating a new website, logo and stationary design. Every little element has been thought through with the owners Scandinavian roots in mind and the focus has been on designing a simple, clean expression to allow the core values of the brand to stand out.
Jakobsen Home is a furniture brand, founded by two Danes with a passion to carry on the Danish design traditions characterised by enduring aesthetics, functionality, craftsmanship and an honest expression.